In turbulent times, your list of threats is only getting longer:
- Content is experiencing a crisis – dropping subscriber counts
- It’s a sign that the Golden Age of “content is king” is over; now it’s a fight to reduce churn
- Competing content services have saturated the market, overloading consumers’ attention
- Investors with big stakes in the industry are exercising more caution
- Seemingly impossible to predict what trends will land with Gen Z